China Cosmetics Innovation Exhibition

China Cosmetics Innovation Exhibition
China Cosmetics Innovation Exhibition (CIE) will officially open at Hangzhou International Expo Center from February 22 to 23, 2022. This year's China Cosmetics Innovation Exhibition has six special exhibition halls with an exhibition area of 60,000 square meters. It is expected that more than 40,000 professional visitors will gather here. Important customers in the beauty industry will gather here.
Who are 40,000+ professional visitors?
In recent years, the beauty industry has undergone tremendous changes. Whether online or offline, it has reached a critical turning point. The rapid iteration of channels allows every practitioner to look for the next new opportunity for business growth.
As an industry event with the highest concentration of new brands, new products, new buyers, new resources, and new gameplay in the beauty industry, the 2022 Innovation Expo has attracted many visitors. Initially, it is estimated that there will be 40,000+ professional visitors coming to the scene to look for business opportunities.
Among these audiences, there are about 22,000+ online channels, such as Tao C and Tao distribution-based Tao customers; live e-commerce customers based on MCN, live broadcast supply chain and KOL; strictly selected by Vipshop and NetEase Self-operated e-commerce platforms such as Heguo, etc.; customers focusing on community group buying and community group buying, etc.
Offline channel customers are mainly CS channels, supermarket channels, convenience stores, fashion department stores, maternal and child stores, supermarket supply chains and OTC, with a total number of approximately 12,000+.
In addition, 5000+ brands and 2000+ manufacturers and supporting service providers came to visit the exhibition. It is worth mentioning that the 2022 Innovation Exhibition also organized a VIP buyer group of 600+ people, covering e-commerce supply chain, head MCN, head Amoy C, CS top 100, new species beauty store, fashion department store, etc. .
2022 Innovation Exhibition, the first six major exhibition halls-1C imported products, focusing on Japanese, Korean, European, American, Australian, New Zealand and Southeast Asian brands; 1D imported products with special categories, focusing on imported products, functional skin care, fragrance and trendy products and home life; 3C packaging, the main packaging materials and membrane cloth; 3D new domestic products, the main new domestic products and innovative brands; 3A ecological resources, the main platform, MCN, design and data; in addition, there is 3B hall, which focuses on foundry, raw materials and testing. The exhibition area of the six major exhibition halls reached 60,000 square meters.